You may have heard this before, social media is not exempt from the ad rules regarding testimonials and endorsements. The FTC announced (again) that marketers placing short form ads in social media must comply with three basic truth-in-advertising principles: Endorsements must be truthful and not misleading; If the advertiser doesn’t have proof that the endorser’s (...) [Read More]
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What do you get when three engineers, two musicians, and an artist are admitted to the bar? Ober|Kaler‘s seriously multi-talented intellectual property practice and insightful bloggers on IP issues of importance to their clients in science, technology, healthcare, education, media and the arts.
Intellectual property has many facets and means different things to artists, musicians, engineers and scientists, all of whom, like it or not, are in business. The goal of our blog is to keep all types of creative thinkers up to date on the intellectual property issues that impact the business of creativity.
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